BRANDING OF BSC COSMETOLOGY
BSC was established in late 1998 and released its first product and 5 women. Men's clothing, lingerie and leather. Then, the main product lines into five groups to become more targeted. (Segmentation).
The latest in products, cosmetics, shoes, etc. In addition, there are also other commodities. In the name brands but with a guarantee of quality BSC Sahapat like toothpaste, Hi-Herb by BSC and product images of BSC. It is Thai-style international It emphasized that the products manufactured in Thailand. Thailand Best known, while modern design products to the BSC in international sales by 90 percent in foreign countries has been opened in shopping malls and department Corner women's clothing. Department Takashi Maya. Singapore. Male clothing and department stores in Burma.
PRODUCT LINES
POSITIONING
The latest in products, cosmetics, shoes, etc. In addition, there are also other commodities. In the name brands but with a guarantee of quality BSC Sahapat like toothpaste, Hi-Herb by BSC and product images of BSC. It is Thai-style international It emphasized that the products manufactured in Thailand. Thailand Best known, while modern design products to the BSC in international sales by 90 percent in foreign countries has been opened in shopping malls and department Corner women's clothing. Department Takashi Maya. Singapore. Male clothing and department stores
BSC brand stands for a collection of Best Selected Collection Know the best of the ICC International, Ltd. (Thailand) Co., a network of Sahapat. Which is the manufacturer of the overseas brands to sell in Thailand, such as Arrow, Lacoste, Wacoal's etc.BSC was established in late 1998 and released its first product and 5 women. Men's clothing, lingerie and leather. Then, the main product lines into five groups to become more targeted. (Segmentation).
The BSC COSMETICS by the company International of I.C.C. what is the cosmatics that has the first of sales in Thailand, success from the contest “ Think Positive , Think BSC ” in 2007. BSC COSMETOLOGY support women to thinking positive to inspire positive thinking in society for Thailand will be changed to better. Campaign for women to share positive thoughts through postcards. Send to a cosmetics counter 
SUCCESS FACTOR
Dear,BSC's brand manager
ตอบลบAs our business relationship,first of all,I would like to say"THANK YOU"for your invitation.
For your brand,in my view, it's so interesting and it's known around the world,especially women.Thus,I'm glad to be the partnership of yours.
I would like to say something here. I'm so impress with your brand. I like the way you design and make your decision about whatever you want on your blog. It means how much you're so perfect and understand informations in your brand.
However,I'm one who isn't creative person, I notice from my understanding. I'm so impressed in your brand. It's one brand that it's so perfect.In my view,if you want your brand is perfect more,you should make the text that is the same letter for being bettet.Moreover,you shoud provide white space for readability.
Hopefully,I appreciate the opportunity to exchange the idea on your blog designing.
Sincerely yours
Ms.Maneenoot Ploymee
Samsung's brand manager